Our goal is to help make our customer's businesses better through integrity, reliability, and value.
Build beautiful and strong nails with our professional acrylic powders and liquids.
Get the perfect foundation for any manicure or pedicure with our essential prep products and tools.
Start with our excellent base coat and finish strong with our top coats for long-lasting wear and brilliant shine.
Treat your feet and perfect your cuticles with our soothing and effective products.
Find high-quality tools and accessories for every step of your nail care routine.
This vibrant mint green shade offers a refreshing, velvety smooth finish that perfectly captures a clean and modern aesthetic.
Introducing the new, larger 32 fl. oz. size of Nomma Plus Monomer! You can now get more of the high-quality liquid you trust in a convenient, bulk bottle.
Our Nude Shimmer Acrylic Powder is a new version of our top-selling Nude Acrylic incorporates beautiful shimmer and uses “peachy” pigments to create a dazzling cover shade.
Our Cover Pink Shimmer Acrylic Powder is a new version of our classic Cover Pink powder now includes a beautiful shimmer. It provides an opaque nude finish with delicate pink undertones and a touch of sparkle.
Preps nails for enhancements with superior adhesion. Fast-drying, low-odor formula ensures durability and easy application. Strengthens bonds, reduces lifting, and balances nail pH for long-lasting results. Perfect for pros seeking reliability.
Boosts adhesion for nail enhancements. Quick-drying, low-odor formula ensures strong, lasting bonds. Prevents lifting, primes nails effectively, and applies smoothly. Ideal for techs needing dependable, pro-grade performance.
Our UV/LED No Wipe Top Coat’s special formula cures completely without any sticky residue, creating a flawless, tack-free finish. It quickly strengthens manicures and protects against scratches and chips without needing any alcohol wiping after curing.
Stock your salons with quality products. We carry single use to bulk size products to best suit your needs whether you are an at-home salon or manage a franchise with hundreds of salons. We’re here to support your needs.
Buying in bulk saves time and money. All of our products can be sold in high volumes with substantial discounts. We partner with our wholesale beauty supply customers so they can offer premium MADE IN THE USA products. If you’re just opening up or filling your shelves. We’ve got you covered.
We have the capacity and capabilities to partner with companies who are looking to expand or improve their contract packaging needs. We can support small to large size runs on many beauty products. We’ll use our manufacturing and packaging experience and efficiencies to help get your products produced in a timely fashion. »Learn More«
DeEnterprises Co-Packaging
Two heads are better than one. In this case two companies are better than one. We partner with our co-pack customers so we can optimize how to best utilize our services. That partnership comes with all the benefits of having your own production without all the overhead required. We have placed care and thoroughness at the fore front of production.
With over 40 years of experience, DeEnterprises strives to help you make your business better. We use our expertise to provide you the knowledge about our products and helpful tips to make each experience better. Our quality products are priced to give your business deluxe quality products at low cost. Our Service Team is here for any questions you may have and can provide technical support for any projects you may have.
Because we are family owned and operated we find one of our greatest strengths as a company are our values. We align every action within our company with those values. This allows us to properly serve not only our customers, but also our staff, suppliers, and community. We can offer peace of mind along with great products, great service and great value.
We’re excited to talk with you and work together. Let’s make something beautiful.
✨ Nail Design of the Month — Spring Refresh ✨
Last month you showed UP.
This month? We want even more creativity, detail, and next-level sets.
Think: fresh colors, soft tones, florals, clean designs — anything that feels like spring energy.
💚 This month we’re ...featuring our Mint shade
→ not required, but if you use it… we’re definitely watching 👀
🏆 March Winner Gets:
• 3 × 2oz powders of your choice
• 16oz Nomma
• 1 brush of your choice
How to enter:
Create a nail design using DeEnti products.
Specify DeEnti products you used in your set.
Post video or photo & tag us
Use hashtag #deentinailsmarch
Comment “MARCH” under this post
Deadline: March 31
Winner announced: April 7
We’re looking for sets that stand out.
Clean. Creative. Scroll-stopping.
Tag a nail tech who’s about to go OFF this month 👇
Let’s see your Spring Refresh. ✨
💅🏻: @nataliemelchiori @ammaliarebeauty
FOLLOW DeEnti for professional nail tips that save you time & money
Acrylic that melts like butter isn’t an accident — it’s the result of proper formulation, clean chemistry, and intentional blending. When a powder is made correctly, it doesn’t fight your brush or force you to ...overwork the bead. It moves when you tell it to and stays where you place it.
💅 Speed comes from confidence.
💅 Confidence comes from consistency.
💅 And consistency starts with the powder you’re using every day.
When your acrylic performs exactly the way it should, your work speaks for itself—and clients notice.
Share this with a nail tech who needs to know this 💅
And FOLLOW DeEnti for professional nail tips that save you time & money✨
Picking up the perfect acrylic bead starts before the powder ever touches your brush. Small mistakes in how you prep your brush will affect your ratio, control, and final application.
Here’s what to avoid:
💅 Draining both sides of the brush
💅 Dragging the brush through the ...powder
💅 Dipping your brush vertically into the jar
These habits throw off your liquid balance and create uneven, messy beads.
Here’s what to do instead:
💅 Fully saturate your brush and remove air bubbles
💅 Lightly tap one side of the brush only
💅 Tap at an angle for controlled pickup
💅 1 tap = small bead
💅 2 taps = medium bead
💅 3 taps = large bead
When your brush is prepped correctly, your bead comes out smooth, glossy, and buttery — making application easier from the start.
FOLLOW DeEnti for professional nail tips that save you time & money✨
Tech showcase!
@shrooomyy.nails is bringing back the early 2000s with this elegant and modern twist on the beloved bold Y2K nails!
This set was done using @deenti4u Medium Pink acrylic powder 💅
Thanks for using our products! We can't wait to see what you design next ...❤️
📌 SAVE this for your next set inspo!
The issue usually comes down to polymerization timing.
Here’s the adjustment that makes a big difference:
🖌️ Pick up your bead and hold it on your brush for 1–3 seconds before placing it
🖌️ This short pause allows the bead to begin polymerizing and stabilizing
...🖌️ A slightly set bead will hold its shape better and won’t flood the cuticle
🖌️ Once placed, guide the product instead of chasing it around the nail
Giving the bead a moment to develop makes it easier to control placement, build structure, and keep the cuticle area clean. Acrylic isn’t just about speed — it’s about timing and understanding how the chemical reaction behaves.
When your bead is properly formed before placement, the entire application becomes smoother and more predictable.
FOLLOW DeEnti for professional nail tips that save you time & money✨
#nailtechlife #acrylicnails #powderacrylic #nailtechtips #naileducation #professionalnails #nailtechbeginner #acrylicapplication
Nude shimmer powders are a staple in any nail tech’s collection. They give nails a soft, elegant glow while still maintaining the natural look many clients love.
These powders lay down incredibly smooth, almost like butter, which makes application easier and more controlled. The bead ...forms evenly, the product self-levels nicely, and shaping becomes much more predictable whether you’re building structure or creating a natural-looking set.
That’s why both beginners and experienced nail techs enjoy working with them. When a powder behaves consistently, you spend less time fighting the product and more time perfecting the final result.
If you know, you know.
FOLLOW DeEnti for professional nail tips that save you time & money✨
#nailtechlife #acrylicnails #nudesnails #powderacrylic #nailtechtips #naileducation #professionalnails #nailproducts
Happy first day of spring! 🌸
The DeEnti nail desk was due for a refresh, so Natalie did just that. There is nothing like a clean station to get those spring sets started. ☀️💅🏻
Comment some flowers below if you are as excited about spring as we are! 💐🌷🌸
...
#deenti #deentiacrylicpowder #nailtok #nailinspo #springnails
Staying aware of trends shows that you’re active in the industry and paying attention to what clients are currently loving.
But trends should guide your work — not control it.
Why trends matter for nail techs:
🎨 They inspire new designs and color combinations
🎨 ...They attract clients looking for current, fashionable looks
🎨 They help your content stay relevant on social media
🎨 They keep your services feeling modern and exciting
Why balance is just as important:
🎨 Not every trend suits every client’s lifestyle or nail structure
🎨 Some trends sacrifice durability or practicality
🎨 Your professional judgment should always guide the final result
The best nail techs know how to blend trend awareness with strong fundamentals. Classic structure, clean application, and long-lasting results should always come first. Trends can enhance your work — but technique, retention, and nail health are what truly keep clients coming back.
FOLLOW DeEnti for professional nail tips that save you time & money✨
#nailtechlife #nailtrends #acrylicnails #nailtechtips #naileducation #professionalnails #nailindustry #powderacrylic
Share this and tag a tech who needs to see it.
Are your “2oz” jars actually giving you 2oz of powder?
Some brands label their jars by volume instead of weight, which means the jar may look full—but you’re getting significantly less product than you paid for.
When ...you put those jars on a scale, the truth becomes obvious.:
⚖️ A true 2oz jar (like DeEnti’s) weighs in at about 2oz of actual powder.
⚖️ Some competitor “2oz” jars come in closer to 1.5oz—despite being the same size and the same price.
⚖️ Volume is misleading because fluffy powders can fill a jar without providing the correct weight.
⚖️ Weight is the only accurate way to measure how much product you’re getting.
Less powder means fewer sets, inconsistent results, and more frequent reordering.
Always check the scale—not just the jar.
Share this and tag a tech who needs to see it.
#nailtechlife #acrylicnails #powderacrylic #nailproducts #nailtechtips #naileducation #nailproblems #professionalnails
